Websites have become an integral part of business nowadays. It really doesn’t matter what industry you are in, a website is an absolute must. Even if the website isn’t being used to sell your products and services, it’s still an absolute must. Websites are important because they are accessible 24/7, they can act as a sales tool, give credibility to your business, help with your advertising and marketing efforts, and just help to grow your brand in general. With all of that said, it’s important you not only build a website, but build one that is effective.
For those who have never built a website before and are feeling a bit skeptical of the whole process, what to include, and what people are looking for, we’ve gone ahead and collected all the best advice we’ve ever heard about how to make a website. Remember, it doesn’t have to be some big huge production, they key is quality rather than quantity when it comes to a website. So let’s get started.
No Need to Deal with Coding
Part of the reason so many people shy away from making a website is because they don’t have the technical knowledge and experience to get into HTML coding. It used to be that you needed that knowledge in order to make a site, but nowadays it isn’t the case at all. WordPress is a fabulous tool that makes setting up a website straightforward and simple since there is no coding necessary. It really doesn’t matter what your skill level is, you can still build a website.
The Professionals Can Make a Big Difference
Now that we’ve gone ahead and cleared up any misconceptions about coding, there is still the simple fact that a professional website creator is still going to do a better job. Not only do they understand the process involved, they will also know what works and what doesn’t when it comes to the customer/visitor experience.
Just because you’ve set up the site correctly and it’s running smoothly doesn’t mean it’s going to be an instant success. The professionals will definitely have much more insight here.
The Basics of What You Need
So what are the basics that you’ll need in order to build a website? It’s actually a pretty short list. You need a domain name that you have come up with, and you need to find a relaiable WordPress host or risk a slow and a low convesion website. The host is where the actual files of your website are stored. Hosts typically charge a monthly fee, and there are a number of providers you can choose from. It’s a good idea to do your research and check out the different packages so you can find one that matches your needs.
Starting Out Small
While there is nothing wrong with having big lofty goals for your website, it’s best to create a one, two, and maybe even a three year plan to gradually grow the site over time. Starting out small and basic, then adding to the site as your company grows tends to be the best advice. By approaching it in this manner you won’t be in over your head tackling more than you can handle.
From a website visitor standpoint, it’s much better to visit a site that is smooth, user-friendly, loads quickly, and is more interesting visually than a massive site that just doesn’t work well.
Start Out Writing Your Own Content
Now because we’ve already established it’s a good idea to start out small, you’ll also want to start out writing your own content. If you’re worried about the quality of content you are writing you can always hire a proof reader to look things over before it goes live. The fact of the matter is that it’s your business, you know it best, you know its goals, and you know the message you are trying to get across. What this means is that you are the very best ambassador of your company and brand.
Again as your business grows you can then think about hiring a content writer, or guest bloggers.
Tips That Will Help Your Website be Successful
Building your very first website can be an overwhelming, stressful, and even scary experience. Instead of letting those fears and doubts take over, it’s best to do your research and use tips such as these to help make the process go smoothly. Spending the extra time to do things right, and really be clear with your website goals will ensure your website is a big success.
